Sunday 1 December 2013

Elmwood - Progress Crit

Progress Crit Presentation:










Crit Feedback :

Overall i received positive feedback from the crit and they liked the humorous light hearted approach i had taken for this brief.
The main points I had to re-asses:

Does my concept need a logo? Looks to fixated on health.

The colour / shade of green I have chosen for the main part of the design

What will be my final product?
It was decided that i should send out a envelope with an initiation from a 'retired' person as a personal yet friendly approach. d then crate posters and billboards to back this up









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