Tennis Campaign Research

Since I am looking at Tennis and women i thought it would be effective to produce research on tennis campaigns. Most of the campaigns use iconic images of women tennis players and right colours. I think this is effective as it creates a positive outlook on women and tennis. 

Within the designs there is always an aspect of light and heavy editing. I would like to stay away form this as i think it can look like cheap design. 

I also don not want to crete a print camping and feel that if i use digital aspects i could promote tennis in a more effective way.